Decrypting Email Flows
Email & Automation · London
Result: Flows, Sequences & CRM Integration
Overview
We built Decrypting's 'after-the-click' system: email flows, onboarding sequences, and CRM automation to turn signups into active users.
The challenge
Decrypting was growing, but the customer journey wasn't structured. New signups didn't get guided, follow-ups weren't consistent, and key actions weren't tracked cleanly.
What changed
A complete lifecycle setup: automated flows + segmented sequences + CRM integration. New leads now get the right messages at the right time.
The welcome flow made such a difference. People actually show up asking about the emails.