Every flow. Every email. Written.

The automated emails that follow up while you sleep: which ones to build, when each one sends, and the words to put in them. For online shops and for service businesses.

What you have at the end

  • The flows your business needs, live, from templates you paste and adjust.
  • A sending domain that reaches the inbox, and consent you can prove.
  • A thirty minute monthly review with one number per flow.

Who it is for

  • Shops on Shopify, WooCommerce or similar with an email platform connected.
  • Practices, agencies, builders, studios and firms that sell through an enquiry.
  • Anyone whose flows were switched on once and never opened again.

What is inside: 27 pages

  • Get into the inbox
  • Consent you can prove
  • The skeleton every email uses
  • Welcome
  • Welcome, emails 2 and 3
  • Abandoned checkout
  • Checkout, the last email
  • Added to cart and browse
  • Post-purchase
  • Winback
  • Sunset
  • The SMS layer
  • Enquiry follow-up
  • Enquiry, emails 2 to 4
  • Booking, reminders, no-shows
  • Quote follow-up
  • After the job
  • Build it in Klaviyo
  • Build it in Brevo
  • Or start in Shopify
  • Wire the enquiry side
  • One number per flow
  • The scorecard, and how to test

$34.99, $34.99, $34.99 or $34.99 per playbook, depending on where you buy from; the full library is $119, $119, $119 or $119. Or every playbook and course in the full library.