Hospitality marketing agency for restaurants, hotels and venues.

As a restaurant marketing agency, we bring the booking and the guest back to your own site. We build the site, the tracking and the follow-up that turn a search into a table, a room or an event, and invite the guest back.

What we build for hospitality

  • Ecommerce & Websites Menu, room and event pages with a booking path that skips the platform fee.
  • SEO Found for the occasions you want more of, in the neighbourhood you are in.
  • Marketing Confirmation, reminder and return-visit emails that fill the quiet nights.
  • Automation & AI Event and private dining enquiries logged, routed and answered the same day.

How restaurants, hotels and venues win direct bookings.

What does a restaurant marketing agency do?

A restaurant marketing agency builds the system that gets a venue found for the occasions it wants more of, turns the visit into a booking, and follows up so the booking is kept and repeated. That covers local search and the Google Business Profile, the website, tracking, and confirmation, reminder and return-visit emails.

Platform fees are the reason direct bookings matter. In a 2026 National Restaurant Association operator survey, two in three respondents said the average fee per third-party delivery transaction falls between 15% and 29.9%. Reservation platforms charge per cover on a different model, and in both cases the platform keeps the guest's details.

Restaurant website design: what the site needs

Restaurant website design starts with the three things a guest checks on a phone: the menu, the opening hours and the booking button. Each should be one tap from any page, readable without zooming, and consistent with the Google listing. Photos of the room and the food come next, sized to load fast on mobile data.

We build the site by hand in React or Next.js with Sanity as the CMS, hosted on Cloudflare or Vercel.

  • The menu as readable text on the page, with prices and dietary notes
  • A booking button linked to the reservation system you use, on every page
  • Opening hours, address and parking that match the Google Business Profile
  • Pages for private dining, events and set menus, each with its own enquiry form
  • Photos of the room and the food that load fast on a phone

How restaurants and venues get found in local search

Restaurants get found through the map results first. A complete Google Business Profile with the right categories, current hours, menu link, photos and steady reviews decides most local visibility, and pages for each occasion, such as brunch, private dining or group bookings, catch the searches that name what the guest wants.

Reviews are a large part of that profile. In BrightLocal's Local Consumer Review Survey 2025, 83% of consumers said they use Google to read reviews, so replying to each review by name and asking every guest after the visit keeps the profile current.

AI SEO uses the same groundwork. A page that states the cuisine, the area, the price range and the occasions in plain sentences is easy for AI search tools to read when someone asks where to eat nearby.

What a hotel marketing agency should fix first

A hotel marketing agency should start with the direct booking path. Online travel agencies bring guests and take a commission on each stay, so the hotel's own site needs a fast booking engine link, clear room pages, and a reason to book direct, such as a better rate, an upgrade or a flexible cancellation policy.

Tracking matters more for hotels than for most businesses, because a single guest can see the hotel on a travel agency, in search and on social before booking. Server-side Google Tag Manager with GA4 and the Meta Conversions API records which channel produced each direct booking, and pre-arrival emails turn that booking into a fuller stay.

How to bring guests back after the first visit

Guests come back when they are invited back at the right moment with a specific reason. That needs their email captured at booking with consent, a thank-you after the visit, and an invitation tied to something real: a new menu, a quiet weeknight, a seasonal event or a date they told you about.

We see the same pattern across our client work: once confirmation and return-visit emails run on their own, the guest list grows with every booking, and the business has people to invite when a weeknight is quiet. We run these flows in Brevo for venues and Klaviyo where there is a shop.

  1. Capture the guest's email at booking with clear consent
  2. Send a confirmation at once and a reminder the day before
  3. Send a thank-you email the day after the visit with a review link
  4. Invite the guest back a few weeks later with a seasonal menu or a weeknight offer
  5. Record birthdays and anniversaries guests share and send an invitation ahead of the date
  6. Measure return visits by source in the CRM

How to choose a hospitality marketing agency

Choose a hospitality marketing agency that measures direct bookings and returning guests, and that leaves the guest data with you. Ask how bookings are tracked to their source, how the site connects to your reservation system or booking engine, and who owns the domain, the email list and the analytics accounts.

Red flags: an agency that counts followers and impressions without showing bookings, a site built on a platform you cannot leave, guest data held in the agency's accounts, and promises about covers or occupancy. A good agency puts its plan and its price in writing before the work starts.

Proof of Pixel is a marketing and consulting agency for businesses that live on enquiries and orders, building the website, the tracking and the follow-up as one system, with offices in Dubai, New York, London, Antwerp and Kuala Lumpur.

Related work

All work

Questions restaurants, hotels and venues ask

Can the site connect to our reservation system or hotel booking engine?

In most cases yes: we link the booking button to the reservation system or booking engine you already use and track each booking with its source. We confirm the details when we look at your data, before quoting.

Can you handle events and private dining enquiries?

Yes, events and private dining enquiries get a short enquiry flow that asks for date, size and occasion, lands in your inbox with its source attached, and triggers the confirmation and follow-up emails.

Can our team update the menu ourselves?

Yes, your team can update the menu itself: the site runs on Sanity, a content system your team edits in a browser, so menus, prices, events and opening hours change the same day without a developer.

Can guests order online directly from our site?

Yes, if you have an ordering system or set one up. We link it from every page and make direct ordering the first option guests see, so those orders and those guests stay with you. We confirm the setup when we look at your data.

How does a project start?

A project starts with a 15-minute call, then a read-only look at your data, then one fixed price before anything starts.

Every answer about Proof of Pixel, on one page

Also for

Free field guide: The lead didn’t go cold. Someone else answered. Six fixes so every enquiry reaches a person and can book before it cools.