Marketing for studios and coaches.
A first class or a first session is the whole pitch. We build the site, the booking path, the tracking and the follow-up that get people to that first visit and back for the second.
What it takes
Marketing for a studio or a coach is the system that gets the business found for what it teaches, gets a first booking from the visit, and follows up so the first visit becomes a membership: local search, a site with the timetable and the trial offer up front, server-side tracking, and confirmation, reminder and follow-up emails.
What usually breaks
- The timetable is on Instagram and nowhere else
- Trials get booked and never followed up
- Members leave quietly because nothing reaches them
What we build for studios and coaches
- Ecommerce & Websites Class, programme and trial pages with one clear next step.
- Marketing Welcome, reminder and win-back emails that keep members coming back.
- Automation & AI Trials, bookings and renewals tracked and followed up without a spreadsheet.
Work for studios and coaches
- Davies London: Website Design & Build Website design and build for an elite London personal trainer
Related work
- Heed.Finance: Full SaaS, MVP to Product Tax intelligence platform for people who live and work across borders, and their advisors: brand, website and app, from MVP to product
- Shopify Ecommerce: Sales & Retention Conversion rate up 39%, 45.21% returning buyers
Questions studios, coaches and wellness businesses ask
We use booking software for classes. Does the site replace it?
No. The site sends people into the booking tool you already use and the follow-up emails wrap around it. If the tool cannot do reminders or follow-ups, we add them beside it.
We already post on Instagram every day.
Good. The site and the emails are where that attention turns into a booking; Instagram on its own leaves the decision to the algorithm.
We sell programs online as well as in person.
Then the site carries both: a booking path for the studio and a checkout for the programs, with one tracking setup behind them so you can see which brought which.
How does a project start?
With a 15-minute call. Then we look at your data, read-only, and you get one fixed price before anything starts. Only want the plan first? That is the Diagnostic: one week, a plan and one fixed price, and half of what you pay comes off a Build or Signal started within 30 days.
Every answer about Proof of Pixel, on one page
Also for
- Dentists
- Real estate
- Construction
- Online shops
- Law and accounting
- Agencies
- Clinics
- Home services
- Hospitality
Free field guide: Five flows. Selling while you sleep. The five automated emails every business needs, and when each one should send.