Marketing for builders.

Good work gets recommended; it should also get found. We build the site, the quote flow, the tracking and the follow-up that turn a search into a site visit and an accepted quote.

What it takes

Marketing for a construction firm is the system that gets the firm found for the jobs it wants, turns the visit into a quote request, and follows up until the quote is accepted: local search and Google Business Profile, project pages that show finished work, a quote request that works on a phone, server-side tracking, and confirmation, reminder and review emails.

What usually breaks

Word of mouth carries the business and the site adds nothing
Quote requests come in by phone and never get logged
Finished projects live on a phone, not on the site

What we build for construction

Ecommerce & Websites Project pages that show the finished work, and a quote request that works from a van.
SEO Found for the jobs you want, inside the radius you cover.
Marketing Confirmation, site-visit reminder and review emails without anyone remembering to send them.

Related work

Heed.Finance: Full SaaS, MVP to Product Tax intelligence platform for people who live and work across borders, and their advisors: brand, website and app, from MVP to product
Pristine Smile: Website Design & Build Dental practice website built end to end, PageSpeed 98 on mobile
Shopify Ecommerce: Sales & Retention Conversion rate up 39%, 45.21% returning buyers

All work

Questions construction and renovation firms ask

We have no professional photos of our work.

Phone photos of finished projects work better than stock imagery, and we structure the project pages around them. Where a shoot is worth it we say so, and we can arrange one.

Can visitors request a quote on the site?

Yes. A short request flow that asks only what you need to schedule a site visit, lands in your inbox and CRM with its source attached, and triggers the confirmation email.

We only work within a certain radius.

Then the site should say so and the search work is aimed at that radius, not at the whole country. Local pages and the Google Business Profile do most of that work.

How does a project start?

With a 15-minute call. Then we look at your data, read-only, and you get one fixed price before anything starts. Only want the plan first? That is the Diagnostic: one week, a plan and one fixed price, and half of what you pay comes off a Build or Signal started within 30 days.

Every answer about Proof of Pixel, on one page

Also for

Free field guide: Your site looks good. Does it sell. Seven checks that turn a good-looking website into one that brings in enquiries.