The Margate Review

Email design, newsletter · Margate

A newsletter for a literary quarterly: the issue number, the editor's letter with a note in the margin, and the contents with page numbers.

The brief

Send the new issue the way a printed quarterly opens: masthead, letter, contents.

What we designed

A masthead with the issue and season, a typewriter in black and white, and the issue number set large in red beside its title.

The editor's letter opens on a red drop cap and carries a footnote that pays off at the bottom, with a reader's note in the margin. The contents run with page numbers, then a line from the lead story and one outlined button.

How it is built

  • Spectral and its small caps cut for the masthead, the contents and the button
  • 600 px wide, built in tables with inline styles
  • The brand's fonts, with web safe fallbacks for clients that block them
  • Images at twice their size for sharp screens, alt text on every one
  • Preheader, preferences and unsubscribe in place

Typefaces: Spectral, Spectral SC. Palette: Paper #FFFFFF, Red #B3261E, Ink #1D1A16, Margin #6B6358.

The The Margate Review email at desktop width

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